Consumers are turning to Instagram when it comes to gaining inspiration from real people sharing their wellness journeys. The connection that people crave from a person and a story vs a brand has not been lost on us as we come up with partnerships for our...
Influencer partnerships and campaigns are not just for big businesses. Influencer marketing plays a big role in growing a small business and it doesn’t require writing a big check as compensation can be given through a free service, product, repost, and more. If you have...
Galentine’s Day was first brought to life when Amy Poehler’s fictional character on Parks and Recreation, Leslie Knope, recognized it as the day before Valentine’s Day where “ladies celebrate ladies.” On the television show, Leslie Knope states, “What’s Galentine’s Day? Oh, it’s only the best day...
ELLE.com organized its first-ever New York Fashion Week lounge this February with BCBG to give editors and influencers a quiet, and chic, spot to take a break from the hustle. Michelle Madsen (@michelletakeaim) hosted names like Sai De Silva, Krystal Bick, Hajra Tariq, Tania Cascilla,...
We teamed up with our friend Robert from Fleurum, a luxury floral design studio, to celebrate the arrival of Spring – a season no longer marked by a specific date (because we all know it’s not even nice out until WAY after March 20th) but by...